How to redistribute decision making during ideation sessions

 

What you need

  • Post-it Notes and pens

  • Your Ideation Cards (and its instructions)

  • A team of 3 – 8 people (for bigger teams, divide them into smaller groups)

  • 30 – 60 minutes

Introduction

Making decisions can be a difficult thing to do when you have many choices, from personal preferences to ego and many more.

This tutorial will allow each team member to have the opportunity of shared efforts in making conclusions that’ll lead to the end goal of your session.

Pro-tip

Always read your focus question out loud and make sure everyone understands it. To find out how you can define your brief with a focus question, check out the Pro Tips section in the instructions.

Steps

  1. Have one person take an Ideation Card randomly and read it aloud.

  2. Everyone, except this person, takes 2 – 3 minutes to note down their ideas.

  3. The group then takes turns pitching their ideas to the person that read the card aloud.

  4. This person will act as a judge and will decide which idea is the winner of that round.

  5. Repeat the process but with a new person to pick and read a card aloud.

  6. Place the winning ideas on a pile to browse through when you are done with the exercise.


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How to fully utilise your collective intelligence when ideating in large groups

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How to align your team before any ideation session